We’d like to wish our sharply dressed friends over at Weavers Door a happy second birthday!
Thursday marked two years since the men’s designer fashion outlet opened it’s doors onto Cavern Walks in Liverpool, and they celebrated (in style, obviously) at The Shipping Forecast on Thursday night.
The Weavers Door website is now on version 3, and launched last month just in time to showcase this year’s autumn and winter range. The latest version of the site is a total refresh with new design and functionality throughout, and the guys have been busy up-dating the blog and social media pages to keep things current. The new site is the latest in our portfolio of ecommerce sites built on the Magento platform.
New language learning service that is free to use and translates the web as you learn from it. Produced by the same people who produced Recaptcha. Solutions to large scale problems dont get more intelligent than this.
Go to duolingo.com to find out more and to register for a private beta invite.
We’ve just put the finishing touches on an interactive necklace customiser over on Accessories Online. It’s built on the award winning Magento Ecommerce Platform and leverages a custom drag and drop interface to allow you to ‘build’ your own dogeared charm necklace from products available in the shop. Its a great way to mix and match your purchases and get a better overall idea of how your necklace might look once its been delivered.
Who is the star of your product? Do you want people to think your product is awesome, or would you rather they felt awesome about themselves because they used your product? Does the UI say “Look at how beautiful this app is” or “Look at how beautiful your content is”?
This quote resonated with me, having been working on a new top secret project revolving around the creation and curation of user content.
Microsoft seem to have always struggled with how to market themselves effectively in mainstream media, especially when their reluctant poster boy looks like the type of kid who would have sat on his own in the canteen at school. Their attempts to date have always seemed stilted, somehow out of touch with the attitudes of the market, or just plain cringeworthy (a fact which apple recognised only too well and we’re able to capitalize on in their immensely sucessful “Get a Mac” campaign)
Their latest kinect advert changes all that. It’s simple, engaging, even moving and above all else its refreshing to see their efforts not go to waste. It also represents a bold risk from a strategy point of view as it attempts to shift the emphasis from fun and gaming to some of the more “real-world” potential applications of the device.
Following the alleged ‘hacking’ of their kinect device by linux developers, reactions from the microsoft camp have been promising. Initially microsoft seemed to voice its disapproval, stating that it “does not condone the modification of its products” and that it had “built in numerous hardware and software safeguards designed to reduce the chances of product tampering”. This reaction, however, was apparently caused by a misunderstanding within Microsoft, and the company later clarified its position, claiming that while it does not condone hacking of either the physical device or the console, the USB connection was left open by design.
The vast range of applications which have since been developed to make use of the device should inspire microsoft continue to adopt a more open source marketing approach, rather than continuoulsy fighting the tide with lawsuits and cheesy multicultural “lets all have a fun time in our primary coloured t-shirts” ad campaigns. Dare i say it… It seems that maybe microsoft finally gets it, and not only do they get it but they have been brave enough to embrace it.
Oh, and +1 for incorporating the classical version of “where is my mind” by the pixies.
Huge rolling archive of titles from classic 8/16-bit games of the 80′s (and 90′s?). Seeing all these titles together makes me realise how many hours i must have wasted growing up trying to get past level 99 of some game which looked and played almost exactly like the last one. Some of these featured very heavily in my dreams for years.
