Link swapping gained its importance after search engine ranking came into prominence. Every website owner wants his/her website design at the top most page but only a few can make it to the top. Webpage ranking are very crucial as website design will get traffic to the website through this.
This article provides some facts while one thinks of link exchange program for the better search engine ranking.
# The first step of link swapping is to find those sites who are into similar kind of business. Swapping link with them could be profitable. In order to get linked to them, one needs to get in touch with them first and try to convince them for link swapping. A major trend seen is adding their link to your site first and then wait for them to respond. It will be smart idea to get linked with those because they must be having a high page hits.
# Directory listing is the most common way of link swapping. There are many web directories available on the web which permits link swapping. These web directories are domain specific. Directory listing plays an important role in gaining link popularity. There are many industry specific directory listed on the search engines. Try swapping links with them so for your PR. You can get directory listing for almost all the topics.
# Link swapping should be done with those website designs having high page ranking. Linking to high page ranking website design will enhance the overall page ranking and website ranking on various search engines. There must be maximum number of outgoing links from the website design. It is found that the website design having more outgoing links are liked more by the search engine crawlers. It is also good to link with multi disciplinary website. It always considered favorable to link to directories, news centers, professional groups etc. so that you can get incentives for being connected to other quality sites. This also enhances your website Page ranking (PR).It is always advisable to choose those websites having 4 and above page rank.
# Just get your URL linked to the Sig file and get linked to industry discussion forum. This helps immensely on your page ranking. There are many internet forums available on the internet related to a particular kind of industry. Search them and try getting connected to them.
# To make the most of the links to the website design, submit the pages that link to your site to the search engines, this will ensure that their ‘votes’ are counted, and if you let people know that you are submitting their pages for free, just because they linked to you, then people are far more likely to link to you in the future.
Link swapping is the best way to enhance the website ranking of a website design. It is considered good to have maximum number of out going links than the incoming links.