This month, we’re shining our igoo spotlight on one of the UK’s largest independent retailers of outdoor goods, Outdoor Megastore.

Outdoor Megastore first approached igoo in 2011 requiring a full brand and web refresh, which would reflect their current position within the market. We designed a bespoke e-commerce website, which is built on the Magento platform, and gave their cheeky mascot, ‘Stan, the Outdoor Man,’ an image overhaul.

With a simplified customer buying process, it is easier than ever to find a great bargain and check out quickly and easily. The website also links to a back office courier system, which ensures customer orders that are picked, processed and dispatched within a 30 minute window.

igoo provide on-going email marketing and custom support services to Outdoor Megastore including SEO, regular consultancy and development. We also provide design changes in the form of seasonal updates and promotions.