Our first project of 2014 went live this week, in the form of a new brand identity and website for Simpson Associates.

igoo were approached by Simpson Associates in the middle of 2013, when they needed a new brand identity that would be reflective of their position within the information management market. Their new website saw a complete overhaul of their existing marketing strategy, with an emphasis on showcasing existing clients and technologies.

Simpson Associates specialise in information management solutions and with their new website featuring detailed case studies, breakdown of technological services and an integrated blog and news section, existing clients and new customers can now find everything they need in one place. The site also features a booking system, where tickets can be secured for associated events, directly through the site.

Mark White, Head of Business Strategy, said:

“Working alongside igoo web design, we have created a brand image which is professional, sustainable and designed for the world of tablets and mobile devices. We have worked to create a website that is not just informative but is also engaging to use.”